In Demand

Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products

Most of us know that all the products people use in their daily lives are manufactured in factories, companies, and institutions across different countries. But have you ever thought about how companies actually sell their products? How do they present them to customers and users? Most companies promote their products through advertising - we see hundreds of ads every day on roads and streets, on TV, and online too, whether on social media or on other websites like shopping and e-commerce sites. But advertising isn't the only way to promote products - companies use other methods too, and one of the most prominent is presenting products directly to consumers and merchants through "sales representatives." A sales representative is responsible for presenting products to customers and selling them. Some sales reps work for companies and handle presenting products to customers over the phone or online, while others go out to local markets to meet with merchants or consumers face to face, showing them the products and discussing each one's features and prices.

Meet the Writer: Waleed Abo Omiraa

Annual Salary
$66,780/ year
Median wage · BLS🇺🇸 USA

What You'll Actually Do

The core tasks and responsibilities that fill a typical day.

  • Answer customers' questions about products, prices, availability, product uses, and credit terms.
  • Recommend products to customers, based on customers' needs and interests.
  • Contact regular and prospective customers to demonstrate products, explain product features, and solicit orders.
  • Estimate or quote prices, credit or contract terms, warranties, and delivery dates.
  • Consult with clients after sales or contract signings to resolve problems and to provide ongoing support.
  • Provide customers with product samples and catalogs.
  • Identify prospective customers by using business directories, following leads from existing clients, participating in organizations and clubs, and attending trade shows and conferences.
  • Monitor market conditions, product innovations, and competitors' products, prices, and sales.
  • Perform administrative duties, such as preparing sales budgets and reports, keeping sales records, and filing expense account reports.
  • Prepare sales contracts and order forms.